Client Story
How Just Eat Takeaway Delivers Secure Global Sponsorship Events with International SOS
Updated
"It’s reassuring to know that when we host events, our people and guests are looked after—not just during the day, but throughout their entire journey."
Just Eat operates across more than 16 countries, delivering seamless food ordering experiences to millions of customers every day. Its global sponsorship program plays a vital role in enhancing brand visibility and building strong relationships with partners and fans across continents. These events, sometimes held in dynamic and unpredictable environments, demand meticulous planning to manage health, safety, and security risks effectively. For Oliver Hicks, Senior Manager of Global Sponsoring, safeguarding people is not merely about compliance, it’s about instilling confidence and ensuring the success of every activation.
Embedding Duty of Care into Every Event
For Just Eat Takeaway, global sponsorship events are more than brand showcases, they’re opportunities to connect with communities and partners. But with large-scale gatherings come complex risks, from venue security to medical emergencies.
A Partnership That Feels Like Family
To address these challenges, Just Eat Takeaway partnered with us, working with our teams as an integrated extension of their global sponsorship operations.
We provided comprehensive support, including:
- Detailed safety plans and travel route checks.
- Medical assistance and evacuation strategies
- Real-time intelligence and on-site security consultants.
This proactive approach allowed Just Eats’ team to focus on delivering exceptional event experiences while knowing every risk was managed.
“Having a security consultant embedded into our event team was incredible. They trained on our protocols and felt like an extra team member or even a friend. It gave senior management a sense of calm knowing someone was looking out for us.”
Confidence Through Expertise
From the feedback received, one thing is clear: safety and peace of mind were felt at every level.
“International SOS followed the process flawlessly, answered every question, and did so much due diligence that we can go into events with confidence.”
This partnership has become a cornerstone of Just Eat Takeaway’s global sponsorship strategy.